Strategy uitgelichte afbeelding

The road to your strategy


Let’s start at the beginning, the strategy. A clear strategy is the foundation of your organization’s results. A well thought out plan, based on core values, increases your chances of marketing activity success. So, start at the beginning. Dune Pebbler will help you.

Want to know more about Strategy

Call Ivo 071 - 40 719 61 , send a mail or come by.

dune pebbler strategische sessies strategie

Efficient process

A clear company strategy is of great importance to the success of your business. But how do you achieve a clear and fitting strategy? The identity of your organisation is at the heart of the strategy. Everything your company does stems from your company DNA. Think of long and short-term decisions, communication and marketing activities, customer relations, but also your role in society.

What does such a process look like?

Strategic sessions

To find the right strategy for your marketing plans, we first start with the DNA. We go through a proven transparent process for this. In an average of 3 to 5 sessions, we draw up a BrandMap together with you and/or the management team/policymakers. We bring out the inside of your company. Together we map out the identity, core values and positioning of your brand. We choose a suitable location for these BrandMap sessions: with us, at your office or at an external location.

After the strategic sessions, you can blindly answer the following questions.

  • What is the reason to exist of your organization and what are the associated ideals and ambitions? Mission
  • What does the relevant future of your organization look like? Vision
  • Which norms, values and beliefs apply in your organization? Core Values
  • What is the required formula for success? Critical succesfactors
  • What targets are there in the short and longer term? Targets
  • What strategy will you use to achieve these goals? Strategy
  • What are the necessary measures and improvement actions? Scenarios, planning and actions
  • How is the strategic change process monitored and managed? Performance-indicators

Summarize the answers to the above questions and you will get the BrandMap as a result. A compact document in which your organizational identity can be seen at a glance and not a paper tiger as a book.

Get to work!

From now on you can base all your strategic decisions on the BrandMap and we start to work on the marketing plans. A renewed, clear company identity demands a matching house style, a powerful website or a successful campaign. Do you want to know more about the BrandMap or are you interested in what we can do for you on a strategic level? Then please contact us and we’d look forward to talking to you.

dune pebbler ontstaan oprichting brandmap

Establishment of Dune Pebbler

When the founders of Dune Pebbler -Alex Kulk and Ivo Vittali- were determining the outlines of their organisation, they used the help of a BrandCoach.

We can help you with this

  • Corporate identity/DNA
  • Strategic sessions
  • Company compass

Also take a look at our other areas of expertise: